icon_channels

PRODUCT CATEGORIES

in the Building Blocks on the market side of the Business Model Canvas by Alexander Osterwalder

TFN builds digital products to map or support all four customer performance areas in any business model: Typically, we first help companies with scaling their digital channels before we then support them in setting up CRM systems that help them acquire customers with potentially high CLV via CRM-driven marketing and retain them using digitally scalable loyalty programs. On this basis, we then begin to implement digital revenue sources, e.g., in the form of subscription services and dynamic pricing.

CHANNEL SERVICES

You want to differentiate your digital services, align them with your customers across channels and scale them both technically and organizationally.

HIGH SCALABLE Customer-Centric E-COMMERCE PLATFORM

For companies that,despite an increasing number of developers, have a significantly too short time-to-market with classic standard software to implement their differentiating online strategy before the competition.

LEARNING-TO-RANK BASED E-COMMERCE SEARCH ENGINE

For companies that have done their homework on product data quality and want to start personalizing their online store in the most important functional area to achieve significant results quickly.

HIGH SCALABLE Contextual RECOMMENDATION Engine

For companies that want to build and optimize product, outfit or promotion recommendations based on their own models and relevant contextual user data, and keep costs under control.

Customer-Centric HIGH-SPEED Product Data Engine

For companies that want to align their product data with the needs of their customers and at the same time produce it in the fastest possible time and, if it makes sense, bring it online in an automated way.

CUSTOMER RELATIONSHIP SERVICES

For companies that want to offer your relevant customer groups additional added value that can be digitally scaled and exploit the potential of self-learning, CLV-based, channel-integrated campaign control and marketing attribution.

AUTOMATED Customer-Centric OMNI-CHANNEL ATTRIBUTION HUB

For companies that want to allocate their marketing costs to all channels - online and offline - on a campaign-by-cause basis.

AUTOMATED CUSTOMER-CENTRIC OMNI-CHANNEL CAMPAIGN Engine

For companies that want to harness the potential of automating personalizable marketing channels at an omnichannel level.

USER-CENTERED GAMIFICATION-BASED LOYALTY MANAGEMENT PROGRAM Engine

For companies that want to use digital loyalty programs to build CLV-based loyalty and increase customer take-up without harming their brand.

OMNI-CHANNEL USER Permission & Consent Management SERVICE

For companies that want to be GDPR compliant and gain a sales advantage over the competition with a user-friendly cross-channel and cross-device solution.

REVENUE STREAM SERVICES

You want to use dynamic pricing and new digital revenue sources such as advertising or subscriptions to increase earnings potential in the short term.

SUBSCRIPTION & Automated Billing Service

For companies that use subscription models to increase customer value and earnings but at the same time keep the complexity and effort of processing low.

online-Shop ADVERTISING EXTENSION

For companies that want to generate advertising revenue on their high-frequency store, but at the same time want to keep the complexity and effort of processing low.

MVP DYNAMIC PRICING

For companies that want to maximize the potential of dynamic pricing to meet demand and secure earnings while keeping the risks under control.

MVP AUCTIONING

For companies that want to create additional earnings potential for products that are in high demand and keep the effort and risks under control.

value proposition SERVICES

You’re looking for Digital Services that make your core analog service relevant again without profit-damaging price reductions and have the potential to sustain customer loyalty.

LONGTAIL ASSORTMENT INTEGRATION SYSTEMS

For retail companies that want to expand their product range in a scalable manner with lower merchandise risk and less effort in terms of data production and processing.

VALUE-ADDED DIGITAL SERVICE

For companies that want to digitally extend or reinvent their analog product. Connected Car, Traveling and Living Products, as well as Wearables have entered the mass market in recent years. The luxury segment is once again leading the way.

Scalable Business Model Pattern SERVICES

You want to adapt the GAFAs’ strategies for success and already have a high level of digital maturity in your organization.

Marketplace Platforms

For companies that want to start a marketplace business quickly and have little to no experience in this business model.

Social Networks

For companies that want to tap the potential of social networks for their customer segment and benefit from the many years of experience of large social platforms.

Back to companies

Product Categories | Talentformation